Privacy Policy
Effective Date: July 5, 2026
Table of Contents
1. Introduction
Starfall Co. ("Starfall Co.," "we," "our," or "us") respects your privacy. This Privacy Policy explains what information we collect, how we use it, how we may share it, and the choices you have regarding your information. Starfall Co. is developing licensed diamond painting kits, related crafting products, community features, and artist collaborations.
This policy is intended to be practical, transparent, and specific to the way Starfall Co. operates.
2. Scope
This Privacy Policy applies to information collected through starfallco.com, our email signup forms, artist interest forms, contact email addresses, future e-commerce features, and other online services that link to this policy. It does not apply to websites or services operated by third parties, even if those services are linked from our website.
3. Information We Collect
We may collect personal information you choose to provide, including your name, email address, mailing address, billing details, order information, messages, artist portfolio links, social media handles, and other information you submit when contacting us, subscribing to emails, expressing artist interest, or placing future orders.
We may also collect technical and usage information, including IP address, browser type, device type, operating system, referring pages, pages viewed, time spent on pages, approximate location derived from IP address, and information collected through cookies or similar technologies.
If we later offer customer accounts, loyalty or rewards features, product reviews, wishlists, community profiles, or similar features, we may collect information associated with those services, such as account credentials, preferences, reward activity, review content, and profile information.
4. How We Collect Information
We collect information directly from you when you fill out forms, subscribe to email lists, send us messages, submit artist inquiries, or make purchases in the future. We also collect certain information automatically when you visit the website. Third-party service providers may collect information on our behalf when they help us operate the website, send emails, process payments, fulfill orders, or analyze website performance.
5. How We Use Information
We use information to operate Starfall Co., maintain our website, send requested updates, respond to questions, evaluate artist licensing opportunities, develop products, process future orders, provide customer support, prevent fraud, protect our rights, comply with legal obligations, and improve our services.
We may use aggregated or de-identified information to understand audience interest, plan product launches, evaluate marketing performance, and improve the customer experience. Aggregated or de-identified information does not reasonably identify you personally.
6. Email Marketing
If you subscribe to one of our email lists, we may send you launch updates, general Starfall updates, artist announcements, behind-the-scenes content, product information, community updates, and promotional messages. You can unsubscribe at any time using the unsubscribe link included in our emails.
We may maintain separate lists, such as Launch Updates, Everything Updates, and Artist Interest, so subscribers receive the type of communication they requested. Some email providers use double opt-in, which means you may need to confirm your subscription before receiving messages.
7. Artist Inquiries and Licensing Communications
Artists may contact Starfall Co. regarding potential licensing opportunities. Information submitted for artist consideration may include names, email addresses, portfolio links, artwork descriptions, social media profiles, payment preferences discussed later in the process, and related communications.
Submitting an inquiry, portfolio, or artwork does not create a licensing agreement, partnership, employment relationship, agency relationship, or obligation for Starfall Co. to review, license, use, or compensate the submission. Any licensing relationship must be governed by a separate written agreement signed or otherwise accepted by the applicable parties.
8. Future Store Operations
When Starfall Co. begins selling products, we may collect and process information needed to complete purchases, including contact information, shipping address, billing information, payment confirmation, order history, customer service communications, and fraud prevention data.
Payment card information is expected to be processed by third-party payment processors. We do not intend to store full payment card numbers on our own systems. Shipping providers may receive information needed to deliver orders, provide tracking, and resolve delivery issues.
9. Cookies and Analytics
We may use cookies, pixels, tags, analytics tools, and similar technologies to understand website traffic, remember preferences, improve website performance, measure email or advertising effectiveness, and protect the website. You can usually adjust cookie settings through your browser. Blocking cookies may affect some website features.
If we add analytics or advertising tools, those tools may collect information about visits and interactions with the website. We use these tools to support website performance, understand visitor interest, and make informed business decisions.
10. How We Share Information
We do not sell personal information in the ordinary sense of exchanging it for money. We may share information with service providers who help us operate the business, including website hosting providers, email marketing platforms, e-commerce platforms, payment processors, fraud prevention tools, analytics providers, shipping carriers, customer support tools, legal or accounting advisors, and other vendors acting on our behalf.
We may disclose information if required by law, court order, government request, to protect our legal rights, to enforce our terms, to prevent fraud or security issues, or in connection with a merger, acquisition, sale, reorganization, or transfer of business assets.
11. Data Retention
We keep personal information for as long as reasonably necessary for the purposes described in this policy, including providing services, maintaining business records, resolving disputes, complying with legal obligations, and protecting our rights. Email subscribers remain on a list until they unsubscribe or are removed. Customer order records may be retained for accounting, tax, legal, and customer service purposes.
12. Data Security
We use reasonable administrative, technical, and organizational safeguards to protect information. No website, email system, or online service can guarantee perfect security. You should use caution when sharing sensitive information online and avoid sending payment card details or highly sensitive personal information through ordinary email.
13. Your Choices and Rights
You may unsubscribe from marketing emails at any time. Depending on where you live, you may have rights to request access to personal information, correction of inaccurate information, deletion of information, restriction of processing, portability, or withdrawal of consent. We may need to verify your identity before responding to certain requests.
To make a privacy request, contact us using the information at the end of this policy. We will respond in a reasonable timeframe and as required by applicable law.
14. State Privacy Rights
Some U.S. states provide additional privacy rights. These may include the right to know what categories of personal information are collected, the right to request deletion or correction, the right to opt out of certain sharing or targeted advertising, and the right not to be discriminated against for exercising privacy rights.
Starfall Co. is a small business and may not be subject to every state privacy law threshold. However, we aim to handle privacy requests in a practical and respectful way whenever possible.
15. International Visitors
Starfall Co. is based in the United States. If you access our website from outside the United States, your information may be transferred to and processed in the United States or other countries where our service providers operate. Privacy laws in those locations may differ from the laws where you live.
16. Children's Privacy
Our website is not directed to children under 13, and we do not knowingly collect personal information from children under 13. If we learn that we have collected information from a child under 13, we will take reasonable steps to delete it.
17. Changes to This Policy
We may update this Privacy Policy from time to time. The updated version will be posted on this page with a revised effective date. Your continued use of the website after changes are posted means the updated policy applies going forward.
18. Contact
Questions about this Privacy Policy or privacy requests may be sent to support@starfallco.com.